Market size of football marketing in China 2018-2025

Published by
Wenyi Zhang,
May 13, 2022
In China, the market size of football marketing was estimated to be around 22 billion yuan in 2020 and it was expected to further grow, reaching more than 67 billion yuan in 2025. Sponsors and advertisers from FMCG, automobiles, 3C, finance, and real estate industries were the main players in football marketing in China.

Market size of football marketing in China from 2018 to 2019, with forecasts until 2025 (in billion yuan)

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Release date

September 2019

Region

China

Survey time period

2018 to September 2019

Supplementary notes

*Estimate.

One yuan equals approximately 0.15 U.S. dollars and 0.13 euros (as of January 2021).

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